Friday, March 7, 2008

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Who Could Possibly Need A Doodad Called An Autoresponder

Description:

Most have heard the term autoresponder bandied about but many are clueless as to what it is and what it does. If you're involved in Internet Marketing, suffice it to say, you need one! Let's explore this behind-the-scenes doodad a bit more.

Content:

A term that confuses just about everyone new to Internet Marketing and home based business is "autoresponder". When I mention the term to friends or associates, they almost always reply with a blank stare, "what the heck is that" or "I really don't like those at all". In all fairness, those same people said the same thing about e-mail 25 years ago. Even though the concept is very simple, autoresponders are very, very powerful if properly used.

Okay, here's the short answer: an autoresponder is an automatic response mechanism for e-mail. More precisely, they are the mechanism that sends an automatic, relevant e-mail to someone in response to some specific action.

Still confused? Okay, in their simplest form an autoresponder is just an e-mail acknowledging a newsletter signup, a post to a forum or an explanation of a product that someone requested. I'm sure just about everyone who has been on the internet for any amount of time and done anything online has received quite a few of these. Anytime you make a purchase online, you receive a receipt via e-mail with all of the details of your purchase. An autoresponder sent that. It's like robotic e-mail with a pretty good brain (logic.)

You can get much more complex with autoresponders. A good autoresponder package will allow you to send more than one e-mail at specific intervals to select recipients. They will even allow those e-mails to include custom information such as the recipients' name, dates, time or a variety of other customized information. Specific responses can be sent for specific inquiries by autoresponders. Many are even smart enough to know not to send the same message to any recipient more than once, regardless of how many lists they may be subscribed to. However, the most common use is to respond to rote inquiries over and over and over, 24 hours a day, 7 days a week with no human intervention.

Understand? Now, what the heck else are they good for?

Well, every webmaster wants to get people to not only visit his site, but to come back time and again. Repeat visitors are the most prized visitors. In addition, if you are marketing a product or service, the traditional wisdom is, it takes more than one exposure to an ad to produce a sale - usually the number agreed on is seven!

Those simple thank you messages for subscribing to a newsletter are, in fact, critically significant. You see, a visitor has stopped by your site and left you a message. Not only are you thanking him, but you are doing so later, after he has left your site. This means he will be reminded of his visit, and conceivably visit again. He may save the e-mail because he wants to remember the URL or some other information. If you advertise something in this thank you message, your visitor gets to see it.

Of course, sending a series of messages after the fact, over a period of time, is even better. If you can send, say, a message immediately, one a day later, one a week later and perhaps one a month later, you are reaching out to that individual maybe four times in a month which is great. Don't overwhelm them though, just send them something useful and valuable and remind them of your site or product or service. After three or four well timed and value-added messages, that person is likely to remember you and your product. If done correctly, they will remember you in a good light. If not, they'll opt-out of your list and possibly even blacklist you. That would be a bad thing.

Oh yeah, always, ALWAYS give your recipient a way to opt-out of the stream of messages in every single e-mail (unless you are only sending a single message, of course). Most good autoresponder packages will do this for you.

Autoresponders come in a variety of flavors, though they all perform the same basic task. You can buy an autoresponder package to run on your own web site or you can subscribe to one of the good autoresponder services available on the Internet. They differ slightly in cost, features and limits, but they all perform the basic tasks.

Some web hosting providers even provide some autoresponder functionality as part of their monthly charge. That can be a good way to get your feet wet, but eventually, you'll want to subscribe to a full-featured autoresponder that you have maximum control of.

Whatever you do, never lose sight of the fact that you owe a high degree of privacy to your list members. Never abuse your privilege to communicate with them, always offer an easy, one-click unsubscribe function in every message you send and never share your list with anybody. If you want to joint venture with another business, you mail their offer to your list. Never give them access to your list.

Make sure you are aware of, and understand, the anti-spamming laws that are in place. Violating any anti-spam measure can get you blacklisted, shut down by your ISP or worse. Just practice the Golden Rule - Never do anything unto your e-mail list that you would not want done unto you.

A final note: this is the critical part so listen closely. All this neat autoresponder magic is done AUTOMATICALLY. This means you, the webmaster, are communicating constantly with your customers, prospects and visitors without lifting a finger. Whatever message you are attempting to deliver is made a hundred times more powerful when you apply the timing and personalization features found in these simple techniques. But that doesn't relieve you of your customer care responsibilities. Always maintain the highest level of support and your list will never be aware that most of their e-mail messages are automated.

Author: Don Resh

About Author:

Don Resh is CEO of WebForce, Inc. A more detailed bio is available at: WebForceSolutions BizBuildSoftware TurboMaxSoftware

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Business 2.0 magazine website

How to Promote your Small Business Web Site Without Costing you a Nickel

Description:

Organizing a Cost Effective Small Business Web Site Promotion And how to promote your website!

Content:

Title : How to Promote your small business web site without costing you a nickel.

Desc : Organizing a Cost Effective Small Business Web Site Promotion And how to promote your website!

How to: Promote your small business web site without costing you a nickel.

Small Business Web Site Promotion

The most important thing to remember when you want to encourage visitors to visit your web site is to make sure they will want to return again. ‘Visitors’ means not just human web surfers, but also the search engines and directories. Small business website promotion, no matter how much you promote your site, will be the look of the site that will keep visitors there and hopefully buy your products or services.

Optimize your Site for Search Engines; Check your links

Small business website promotion starts with a search engine spider indexing or cataloging your site by following the links from one page to another. Just as human visitors dislike a broken link, so do the spiders. If a link doesn’t work they’ll simply move onto the next page. No matter how sophisticated the search engine software is, it can’t index what it can’t find. Also remember that a spider will not be able to follow a link that requires a form submission or Java Script so small business website promotion is very important.

While considering the subject of links, if you are using HTML and CSS on your site, make sure that both work properly. A certain minimum level of requirements must be met so that your pages will display correctly. It is only if these are met that a spider can do its work. There are free facilities online that can check both of these for you.

* Make sure your links work.
* Do not use forms or Javascript if you want a search engine spider to find your pages
* Check that HTML and CSS work properly.

Do not make your Pages too big!

Most of us have heard the expression ‘size isn’t everything’. While this may not be true of many things, it does matter when it comes to web pages. People do not like having to wait an eternity for a web page to load. Search engine spiders may not fully index a page bigger than 150k in size. Remember that the size of a page does not simply depend on the actual HTML file itself, but includes everything on the page such as images, banners etc.

If you have a lot of images on your pages, then either reduce the number of them, or use a program such as Macromedia Fireworks to optimize them for the web. If the page has a big file size because there is a massive amount of text in it, then you should consider splitting the text into smaller, more manageable pieces and putting them on several pages and linking one to another. SEO Chat has a tool called "Page Size Lookup" which can tell you the size of your web page; you can check it out at
http://www.seochat.com/seo-tools/page-size/

* Keep the file size to below 150k
* Optimize images for the web
* Use a free page size checker to find out the actual size of the page.

Search Engines and Directories; What is the difference between a search engine and a directory?

People frequently use the term ‘search engine’ as a catch-all expression for anything they use to search the Web. They are different things though, and an understanding of the differences will enable you get use both effectively to promote your site more successfully.
How does a search engine work?

Search engines use highly sophisticated software to search the web for new pages. It then automatically creates and updates their indexes. Whenever they find an active hyperlink, they will follow it and add that to the index and so on. These ‘crawling’ programs are generally referred to as ‘spiders’.

Normally, all this is totally automatic, but sometimes human intervention is involved. The spider will return periodically to the pages and check for updated content. Often there will be a delay between you uploading your page, and the spider finding it, unless you submit your URL directly to the search engine itself. You can submit a web URL to Google ™ free of charge.

* Search engines are usually automatic
* They will revisit your pages.
* Spiders will find all the pages on your site as long as there are active hyperlinks for them to follow.
* You can submit a site to most search engines free of charge.

How Directories Work.

The primary difference between a search engine and a search directory is that a directory is compiled by a real person. Frequently the site owner will submit a short description of the site together with its URL to the directory compiler to be considered for inclusion. Directories are arranged into categories to make it easier to find what you are looking for.

When you submit your site to a directory, you choose the category you want your site to be featured in. A reviewer then checks to ensure that your site is in the most suitable category.

Another difference between a search engine and a directory is that whereas a search engine could list every individual page in your web site, a directory will generally only contain a single entry covering your entire site.

* Directories are compiled by real people.
* They are categorized.
* A reviewer checks to ensure your site is in the best category.
* A directory will usually only contain one entry for your entire site.

Shared Indexes and Hybrids

Things are never so straightforward though. Some search portals are a hybrid, combing a search engine and a directory. The search engine part returns automated results, while the directory gives human found results.
Normally, a hybrid will supply hits from the directory as the primary source, with the search engine results of individual pages as the secondary source.

Getting your Site Ready

It cannot be stressed too strongly that search engines and/or directories are by far the most important way of getting your site noticed. To do this, you have to properly prepare the site and submit your URL to them.
Keywords are important: Choose the right keywords

Think what your web site is all about. If you had to describe your site in one word, then that word is your first keyword. Then think about other words to describe your site. Make a list of them, with the most important at the top of the list and so on. You want a list of between ten and fifteen words. Since these keywords will be used in a variety of ways, it is important that you take some time selecting them.

Keywords are important because they are possibly the most important thing that a search engine uses to determine whether a page is included in the search results. Even although different search engines use keywords in different ways, most experts agree that the frequency and position of your keywords is an important factor.

* Select keywords to describe your site.
* Choose 10 – 15 keywords.
* Take your time picking keywords – they are extremely important.

Pick a Good Title for your Web Page

When you write a web page, there is always a tag. This goes into the section of your web page. The tag is what is shown at the top of your web page when it is displayed in a web browser. Search engines, however, often use the tag as the title of the listing in the results.

The tag looks like this

The name of my Web Page

Not only is it good practice to make your tag have a good description of the content of the page, but if you can manage to work into it some of your keywords, so much the better.
Why you should use Meta Tags?
What are meta tags?

Meta tags are a special type of HTML code that goes into the section of a web page. Site visitors do not normally see them, but search engine spiders do. Just as some HTML tags have an attribute with a value, so too do meta tags.

As far as optimizing your web page for search engines is concerned, the most important meta tags are keywords and description. The syntax for the keyword tag is as follows:

The description tag is as follows:

Unlike some HTML tags, it is not strictly necessary to have the meta tag closed, but if you want to have valid XHTML, then you do need to close all your tags.
Consider your URL

Since we are discussing matters that will influence how a page appears, it is worth considering the actual URL of the page itself. Since the URL that appears in your browser reflects the file path for the page, it makes good sense to have the file name reflect the navigation of the site.

You can see at a glance that this page refers to the Lower Square, which is part of the Castle, which in turn is part of Stirling. Not only does this meaningful URL impart information to the visitor, but for the web designer it makes sense to have the separate files arranged in a logical manner. This will only apply to pages that have not been dynamically created by a database program, of course.

* Choose a meaningful title for your page.
* Put your keywords into the /www.dmoz.org/). This is the largest human-maintained directory of the Web. Because it allows virtually anyone to access its resources, many search portals such as AOL, Netscape and HotBot take advantage of this and include their data into their own systems. This means that once you are included on the ODP database, you are also included in many others.

* There are places you can submit your site free of charge
* Google is probably the most important place to submit to.
* Yahoo is a good second choice if you don’t mind registering with them.
* Do not forget the Open Directory Project.

Paid Listings

Although Google and Yahoo do not charge you anything for submitting your site to them, they do not guarantee where or when your site will appear in their listings. However, they do have sponsored links that appear either above or beside the listing of search engine hits. These are useful for promoting your small business web site since they are targeted links. If, for instance, someone searches for “bagpipes”, then not only will they get a list of bagpipe related sites returned, but they will also see the ‘sponsored links”.
Free Promotional Techniques

Ad Swapping

This is one of the easier ways of getting your web site promoted. What it involves basically is that you display an advertising banner, button or text link on your web site, and other sites do the same for your ads.

The simplest way of swapping banner ads is to join an existing banner swapping network:

Banner Advertising

Banner networks work because you are provided with a few lines of HTML code to include on your web pages, usually near the top. The HTML creates banners from other sites on your pages. When a visitor clicks on them, they are re-directed to their web site. At the same time, you provide the network organizer with your own banner to display elsewhere.

There are many banner ad networks available, so choose with caution. Try to find one that will direct traffic to your site, by displaying your ad on related sites. In order for the network to make money, they will perhaps ask you to display 2 banners in return for displaying yours once.

No network will promise a 1:1 ratio, so avoid those that do. Do not consider paying for extra banners until you have proved to yourself that the free ad is generating enough visitors to your site. Although most networks will promise not to display ads for pornographic or other unsuitable sites, in reality you have no control over them.

* Banner ads are free
* Try to choose a network that is related in some way to your business.
* Avoid those that make extravagant claims about the ratio of ads.
* Be aware that you have virtually no control over what ads appear on your site.
* You might get buttons or text links instead of banners.

Peer to Peer Swaps

Although banner swapping can yield increased exposure of your site, sometimes a more targeted approach is required. The object of the exercise is to get your ad seen by as many possible visitors as possible, therefore if you can arrange a deal with the webmaster of a busier site than yours it could be advantageous.

You may have to compromise. In return for prominently displaying an advertisement for a busier or better known web site than yours, you might have to agree to less prominence on the other site.
Web Rings

These are networks of similarly themed sites which creates links from one to another to form a chain. You will display a web link icon and a list of at least some of the other sites in the ring. If you are just launching your web site it is probably best to try to join an established ring.

There are possible flaws in joining a web ring. You will need to allow space on your pages to display the ring logo. Visitors might think that you are part of an organization, and if some of the sites are badly built, you might be associated with the rest of them. You will have no control over which sites join the ring, and link to you and vice versa.

* Web rings are free.
* They are normally similar web sites to your own.
* You have no control over the quality of the other sites in the ring.

Article Submission Sites : What is an Article Submission site?

An article submission site, and there are roughly 250 of them, are an effective way of promoting your own goods and services as well as generating traffic to your web site. Their purpose is to provide webmasters, e-book editors and e-zine publishers with free content for their own publications. The articles are usually arranged into different categories, and the site is normally searchable.
How they work

You write an article or series of articles about what you have to offer on your web site. The purpose of the article is not to directly sell your goods. Let us suppose that your web site sells a wide range of possible gifts for all members of the family. Your article might be about, for example, birthday gift ideas for teenage boys.

The purpose is to make your article interesting enough and informative enough for it to be used somewhere else. Since you have included some biographical details about yourself, including your own URL, and your article is published exactly as it appears on the article site, your URL appears in the end-user’s web site. Thus you are getting free publicity, and the publisher is getting free content.

* Article submission sites get you free publicity.
* Publishers get free page content.
* Your URL appears wherever your article is used, and so generates traffic to your site.

Paid or free submissions

All article submission sites will allow you to submit your article for nothing. You register with the site, and you can select what category you want your article to appear in. When you write your article you will include the same keywords as you did when you wrote the HTML for your web site. Thus a search engine will find your site, as well as the article you wrote about it.

Some article sites will allow you to bid for better placement within their pages. Basically, the more you bid, the higher prominence you will get on the article site’s home page. Thus you are the first thing a publisher notices. Even if you are outbid for top spot, chances are you will still be on the home page. Since a lot of the sites also have separate front pages for each of the categories, even if you don’t achieve prime position on the site’s home page, you likely will in the category pages.

* Use the same keywords you used on your web pages.
* You can bid for increased placement on the article site’s pages.

Summary

As you can see, there are many ways that you can promote your small business web site. By far the simplest way is to ensure that your web site has carefully chosen key words for search engines to find. You can also submit your web site to search engines, ad exchange networks, web rings and article submission sites free.

About the Author:

Rajesh V. Tavakari, Senior SEO of http://www.website-promotion-ranking-services.com/. Offering affordable website promotion and natural optimization services since 1998. Website : http://www.website-promotion-ranking-services.com/ . You may freely reprint this article on your website or in your newsletter provided this courtesy notice, author name and URL remain intact.

Author: Rajesh Tavakari

About Author:

Rajesh V. Tavakari, Senior SEO of http://www.website-promotion-ranking-services.com/. Offering affordable website promotion and natural optimization services since 1998. Website : http://www.website-promotion-ranking-services.com/ . You may freely reprint this article on your website or in your newsletter provided this courtesy notice, author name and URL remain intact.


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Ebay business the smart way

Top Three Advice to Chinese Take-out Restaurant Owners

Description:

Follow my advice for he sake of you and your customers. It's pretty simple to keeping your restaurant intact.

Content:

Mike Chan

Advice # 1: Quality
To keep your customers coming back, please make sure that you offer quality food and services. Too many Chinese restaurants have gotten away from it. The word will spread quickly that you are doing it better than the rest.

Advice #2: Cleanliness
Too many Chinese take-out restaurants forget about this one. Remember customers can see much more of your take-out restaurant than most other restaurants. All places should be kept clean that includes the illuminated menu and the cup that the pencils are in. If a customer can see it, it should be kept clean. The 1 hour a day will pay back for ever, it worked for McDonalds.....

Advice #3: Clean Uniforms
The chefs should look like cooks with their nice clean white uniform. Clean cooks shirt, clean apron, clean pants. The person in the front taking orders should be nicely dressed and organize his/her work area. A clean looking staff makes the customers feel comfortable and wanting to come back for more delicious food. If your take-out menu is online, please tell your customers of this convenience. This way, your customers can easily order your Chinese food via the online Chinese menu that you have posted.

Author: Mike Chan

About Author:

Visit my site for a complete list of Chinese Restaurants at www.chinesetakeoutmenu.com


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Doing business with us

When Opportunity Knocks, Will you be Out to Lunch?

Description:

Helen Keller said, "It is a terrible thing to see and have no vision." Ask yourself a question. Do you know what an opportunity looks like? Describe it. Define it. Bottom line…would you know one if it bit you on the behind?

Content:

Helen Keller said, "It is a terrible thing to see and have no vision." Ask yourself a question. Do you know what an opportunity looks like? Describe it. Define it. Bottom line...would you know one if it bit you on the behind? Everyone says they are looking for "one", Being at the right place at the right time isn't enough. As network marketing industry legend Randy Gage says, "It's about recognizing a magic moment of opportunity and acting upon it."



In network marketing and home-based businesses, everyone says they have the "perfect opportunity." So how do you evaluate? What is the difference between a golden opportunity and fool's gold?

The scope of this article is to help you evaluate businesses, determine indicators of success and outline potential risks. I am a CPA, business owner and consultant. I look at businesses from top to bottom, start to finish. There are some fundamental characteristics that will tip you off to a good opportunity. A little homework and investigation can go a long way in helping you make a wise decision.

Nine out of ten business failures are due to lack of general business management skills and proper planning. Misery loves company and mistakes involving any of these three M's will put you in the distinct company of the "nine" out of ten businesses that fail: Money, Management and Marketing.

>B>Money. It takes a long time for a start-up to become profitable. It usually takes a whole lot longer than the majority of business plans will project. Business projections that seem too good to be true in the first few years are probably just that. Even the best product ideas, greatest management and marketing won't be enough if you run out of capital before you achieve sufficient momentum, exposure and market acceptance. You have to look at what is going to happen if the company has a bad first quarter, second quarter or even a bad first year. If a company is relying on cash flow to be generated in the beginning months and quarters, beware.

Management. If you are looking at a start-up company, the management of that company needs to be seasoned veterans, not first time entrepreneurs and their five closest friends. Yes. You need the visionaries, but you absolutely must also have long range planners, people who have started small and grown big, know the industry, react quickly to change, etc. To be successful, a new company will go through many stages such as introduction, market penetration, exponential growth, expansion, etc. A company can be mortally wounded if they are not equipped to handle each of those stages.

Marketing. Great ideas, innovative products and services die unrealized due to inadequate marketing. There are two marketing forces: the "push" and the "pull". The lack of attention to the latter is where the ball most often drops. The "push" is the strategy that "pushes" the product through the marketing pipeline and gets the product out to the consumers. This creates exposure to the consumer. The "pull" is the piece that makes the consumer aware of their need for the product. It tells them what the product will do for them and entices them to "pull" the product out the other end of the pipeline. A company's marketing plan must be able to evoke emotion in the end consumer. Emotion that is tied to a need or want that their business can fulfill. Otherwise, all the exposure, fancy packaging and "opportunity" appeal will be wasted.

People typically fall into two general categories. The optimist who wears rose colored glasses and the pessimist who wears dark shades. Both can see. However, you need to take those glasses off when looking at various network marketing or home-based business opportunities and compare them to a set of standards that will clue you in to the ones with real potential.

The last thing you have to do is be ready to act! Alfred North Whitehead, a British Philosopher, said, "Without adventure civilization is in full decay." Take a look at where you are right now. Then, ask yourself where you will be in five years? Are you on your way to decay? Network marketing is not the network marketing of 15-20 years ago. Things have changed and it is a growing viable option for those who truly want to change their financial situation.

The trick is to find those home-based businesses and network marketing opportunities that have the capital, management; product and marketing plan to achieve sustainable success. If you are actively looking, and know what to look for, when opportunity knocks you won't risk being out to lunch!

Author: Holly Beitel

About Author:

Holly Beitel is a CPA, business owner and consultant. Holly has expertise in business planning, marketing strategy and business growth. She has studied network marketing as a business model and consults in a variety of areas. Holly is currently working with the launch of a new company that capitalizes on three emerging mega-trends. You can reach Holly at: 918-698-6674, hbeitel@cox.net or http://www.gelatenow.com.


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Mellon first business bank

How You Can Find Freelance Writing Employment

Description:

Histories is to look to the companies that you have already worked for. There, they can help provide you with more work, or point you in the right direction. There are many.

Content:

How can you find writing jobs? Do you have proven skills that can propel you in the right direction? If so, then why are you looking for fresh vacancies? The best tool to those who have employment histories is to look to the companies that you have already worked for. There, they can help provide you with more work, or point you in the right direction.

There are many careers in which you need a good education to do well. This one is no different. Employment, freelance or with a company, is available to those who have a proven track record. For those that do not, though, they will have to prove themselves in other ways. It may be necessary to take on a proofreading career in order to get your foot in the freelance door. Or, you may find that editing is not helping you and therefore look for opportunities in other related fields. If you want to be a published author, you may have to start by doing copy for websites first. You must build your experience, then you will have the opportunities that you didn't have before.

Vacancies in this field are rarely easy to get. You may be able to write an article or two that gets published, but it is not easy to get regular writing employment. You will need to establish yourself first. With a solid education and a solid set of experienced references, you will find it easier to find the jobs that you have been looking for. Without this though, you will have to take whatever openings are available until you find your way past that sealed door. However, as soon as you crack it you are likely to find a range of suitable jobs. Then, all the lowly work will be well worth it.

Author: Niall Cinneide

About Author:

Visit http://www.FreelanceWritingResource.com for more Articles, Resources, News and Advice about Freelance Writing Jobs. Copyright © FreelanceWritingResource.com. All rights reserved. This article may be reprinted in full so long as the resource box and the live links are included intact.

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Harvard business school magazine

Customizing Unit Coins for our Heroes

Description:

How to Customize Unit Coins

Content:

Herman Drost

The first rule of thumb to remember when designing and producing a custom coin is that it is imperative that the customer and manufacturing work closely as a team throughout the entire process. This will assure the best possible product. A coin that the customer will be as proud to present as their staff is to receive.

There are basically eight steps to creating a custom coin. They are:

I. Customer/Manufacturers Communications
II. Art Preparation
III. Select Size/quantity of coins to be ordered
IV. Select shape of coin
V. Select Finish
VI. Select Colors
VII. Select any options
VIII. Select any packaging

Step 1: Customer/Manufacturer Communications

The first step in the production of a custom unit coin is the communication between the customer and manufacturer. For the most part, in today's world communication is basically email with the telephone becoming a distant second. Of importance is that the customer and manufacturer both have an open dialog that includes suggestions as well as listening.

Step II: Art Preparation

Once you have established communications the next step is the preparation of artwork. If you have selected a reputable manufacturer to produce your coin you should be able to give them a rough sketch to work from and they should provide you with finished art. It should not matter how many changes or corrections are made to your artwork. What should matter is that you, the customer, are excited and proud of the finished art before it is released for production.

III: Size/Quantity

All unit coins should be at least 3MM thick. The most common size for a unit coin is 1.5", followed by 2.0" and 1.75". The cost per coin will increase with size but decrease by total quantity ordered.

IV: Shape

Most unit coins are round in shape but that does not have to be. The shape of your coin is limited only by your imagination. They can be oval, rectangular, square, gear shaped, rank or emblem shaped, etc, etc.

V: Finish

Do you want the metal in your coin to be shinny or matted, or perhaps a combination of both. Will it be gold, silver, brass, nickel or a combination?

VI: Colors

Today most coins have color added. You can add color to one or both sides of a coin and the number of colors is generally determined by the graphics to be portrayed and the size of the coin.

Author: Herman Drost

About Author:

Herman Drost is the webmaster for UnitCoins.us your online resource for creating your own custom made unit coins.

Get a free quote by filling out the request form at:


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Cash flow in business

“learn / Teach / Sell” yourself to More Sales

Description:

To help create a competitive edge in the marketplace, we must find ways to distinguish our selling process from our rival’s. For that every sales call needs to include the “Learn, Teach, Sell” concept.

Content:

Every sales call you make needs to include the “Learn, Teach, Sell” concept. Today’s customer has many options available to them. Rarely are we in a position to sell to a customer something that is so unique and compelling that they have no other choice but to buy from us. To help create a competitive edge in the marketplace, we must find ways to distinguish our selling process from our rival’s.

One of the most effective ways to do this is to use each call to “learn” something about the customer and to “teach” them something about the business. When we take the time to both “learn” from and “teach” the customer something, then we have earned the right to “sell” them. This is a consultative selling approach.

“Learning” something about the customer is absolutely essential if we are going to be in a position to help identify their true needs. Therefore, the questions you ask must allow you to gain information that can be used either in the current call or at a later time with the customer. An example might be finding out from a customer what their financial limits are.

“Teaching” is the way we can help the customer become more qualified in their position and, in turn, make better decisions. Teaching them something should not be centered on the products or services we offer, but on the industry and business practices. The key is to provide them with practical information. By doing so, you will demonstrate that you are interested in helping them be more successful, rather than just selling them something.

”Selling” is the final step. Naturally, we want to sell our products on every call. However, reality reminds us that many times there are objections and other issues that must be overcome before the customer will buy from us. Still, it is essential for us to do on every sales call, whether it is simply selling our integrity, our listening skills, or our personal style.

In the end, we have been successful if we have earned the right, privilege, honor, and respect to call on the customer again. This is best achieved when we’ve taken the time to learn from them and teach them information of benefit.

Author: Mark Hunter

About Author:

Mark Hunter, "The Sales Hunter", helps companies identify better prospects, close more sales, and profitably build more long-term customer relationships. To receive his free weekly “Sales Hunting Tip” email or to find out more information, visit http://www.TheSalesHunter.com


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Outlook business contact manager download

Ten Ways To Effectively Manage Your Time In Retirement

Description:

If you're a recent retiree or a veteran retiree, you likely realize that although you have a lot more time to do the things you want to do, you still have a difficult time getting everything done.

Content:

If you're a recent retiree or a veteran retiree, you likely realize that although you have a lot more time to do the things you want to do, you still have a difficult time getting everything done. Its not that you're a flake or simply aren't motivated, it's just that your time management skills need to be tightened up a bit. You need to learn how to better prioritize your goals in order to get the most done in the least amount of time. Well, don't worry, you can effectively manage your time and get more done than you ever intended to do by following these ten tips:

Here are some proven tips that you can implement right away.

• Create a personal mission statement- Take some time to evaluate your life and figure out what is really and important to you. Write down your priorities and what you hope to accomplish in your life. Be specific about your goals.

• Keep track of how you spend your time- For one full month, don't change anything. See how you spend your time and keep a time sheet that indicates how much time you spend doing everyday tasks. This will give you a good idea of your time stealers.

• Develop a realistic plan- Once you've got an idea of your time stealers, figure out the best way to make more time for yourself. For instance, are you able to say "no" to activities that have little or no meaning in your life? Are you able to delegate activities? Are you able to hire someone to assist you?

• Get organized—The next step is to get organized. It's true, the more organized you are, the more productive you'll become. Therefore, it is absolutely paramount that you take some time to organize your life. Buy yourself a planner or simply write down your activities on a wall calendar. Whatever method you use, make sure you use it!

• Prioritize- Always remain committed to prioritizing your life. If an activity doesn't fit in with the bigger plan and will waste too much time, don't take it on. Your retirement years are too important to waste. Guard your time.

• Combine activities- Always combine activities to save time. For instance, if you only like going into the city on certain days of the week, you should set 1-2 days a week to run errands in the city. Schedule all your city activities for those days. Not only will this save you time and energy, being organized will also save you money!

• Plan all your activities -The absolute best way to accomplish your goals is to plan out all your activities. It doesn't matter what type of system you use, you only want to set some time out of your schedule every day to figure out what your priorities are and then plan your activities accordingly.

• Set long and short term goals - Effectively manage your time by setting and achieving long and short term goals. Really take the time to figure out what you want to accomplish and then go after it. For instance, if you've always wanted to open up a bed and breakfast, now might be the perfect opportunity to do so.

• Delegate to others - Being a good time manager means relying on others and delegating activities that you don't have the time or desire to do. Remember that you don't have to please everyone all the time.

• Don't be a perfectionist- Although everyone likes to do a really great job, you have to realize that you can't always be a perfectionist. Trying too hard can lead to feelings of frustration and wasted time. Therefore, know when good enough is good enough and simply be willing to move on.

In conclusion, you can take control over your time and get more done than you ever wanted. Although this requires careful planning and learn, you can accomplish all of your goals by not being a perfectionist, delegating to others, setting long and short term goals, planning and combining activities, prioritizing, getting organized, developing a realistic plan, keeping track of your time, and creating a personal mission statement.

Author: Cynthia Barnett

About Author:

Dr. Cynthia Barnett is a "refired" educator who had reinvented her life moving from the school house to an entrepreneurial venue.. If you are ready to "RE-FIRE" your life sign up for my free 7 day audio mini course on the 7 biggest mistakes retires make and how to avoid them for an extraordinary life at http://www.refiredontretire.com


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Pool cleaning business

Loosen Up in a Blue World Pool Swimming Pool

Description:

If you have little kids at home you can install a swimming pool which is specially made for kids. In this swimming pool which you can get installed from blue world pools you can teach your child to swim from an early age. Children love to play with water and if you provide them with the source to fulfill their wishes of playing in water.

Content:

Swimming pools are a great outlet through which one can accomplish many fun things. Having your own pool when you come home from your daily routine will helps you put a smile on your face. Pools are a wonderful source for you to put your feet up, relax and lounge after a tiring days work. Secondly if you are suffering from any health condition or are just in need of solid exercise you should consider doing water workouts in your above ground swimming pool. In today’s increasingly busy and competitive world everybody is so busy in their own daily “grind” whether that is at work, or with family people tend to neglect their health and allow ample time for relaxation. By purchasing an above ground pool you can multi task. You can spend time your above ground swimming pool relaxing with your friends and family as well as using it as a platform for exercise. You must realize that the swimming in your own pool a few times a week you will achieve positive mental and physical healthy

Getting a good swimming pool installed at your house can be a really tough job if you do not work with a good swimming pool dealer. Blue world pools are one of the most renowned swimming pool dealers operating in United States. Getting your swimming pool or hot tub installed and fitted through this dealer you can safely assume that you will get the best. There are several options in the market and understandably it becomes very difficult to choose the one dealer that you can trust blindly. Here you must be cautious and make sure that you get the swimming pool installed only through reputed dealers like Blue World Pools.

There have been many instances where customers have reported to have been duped or they have been subject to fraud by unscrupulous swimming pool dealers. With blue world pool fraud is one aspect you will never have to worry about. All the work that is done by blue world pools is above board so there is absolutely no chance of encountering with any kind of fraud or some other scam. Purchasing a pool is an important financial decision for any family and making sure that you choose the right pool from the right dealer is of vital importance. You are investing money in putting up a pool which will benefit you and your family in the long run, so you will naturally want to deal with genuine dealers like Blue world pools. Choosing your vendor properly will enable you to enjoy your pool and be hassle free so you can relax in your pool. Choose blue world pools for your pool purchase and get ready to start your enjoyment.

If you have little kids at home you can install a swimming pool which is specially made for kids. In this swimming pool which you can get installed from blue world pools you can teach your child to swim from an early age onwards. Children love to play with water and if you provide them with the source to fulfill their wishes of playing in water. If a child develops the habit of doing physical exercises in swimming pool during childhood chances are very high that the child will lead a healthy lifestyle.

Loss of sleep is something which is reported by many people these days. Do you know that hot tubs and spas can in fact aid in process of inducing sleep in a person. Swimming pools and hot tubs installed by Blue World Pools can server many uses for you at once.

Author: Eric Wills

About Author:

Eric Wills works for Blue World Pools, a company that helps in installing and setting up swimming pools.For any information on Blue world Pools,Above ground pool dealer,Swimming pools financing and Blue world pool fraud visit www.blueworldhottubs.com


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Better business buero

Guaranteed Residual Income, Something You Can Depend On

Description:

Why not be paid a lifetime for a single sale, then get paid only once for each sale? The earlier describes the power of residual income.

Content:

The hassles of having a day job these days can often out weigh the benefits of having one. In an economy that is slowly slipping and sliding into the murkiness, having multiple streams of income is imperative in one's effort to keep their heads above water. Don't you feel like you cant ever get ahead? That no matter how much work you do, no matter how many hours you put in at work, you are as behind in your bills and finances as ever before? Well, welcome to the world in the new millennium. It can be hard to get a job these days and for those who lack the most marketable of skills, it can be hard to keep one, let alone take care of yourself and your family. It's important to have a secondary source of income, whether it be a spouse, child support, or for the lucky few in the world even lottery payments!

Guaranteed residual income. It's a beautiful thing, indeed. Residual income is income that comes forth after an initial effort has been put forth to generate it, such as leasing office space in a strip mall that you have purchased. Yes, the initial effort is a bit much-actually making the steps to purchase the property, but if all goes well and the spaces lease as intended, that is guaranteed residual income-money that is coming in every month that you don't have to get up out of bed for every morning!

Now, wait a second. Nobody is telling you to quit your day job to make an investment in real estate. Securing a stream of guaranteed residual income is not always an easy thing, and it does not often come as a snap to most people. Many people simply do not have the money it takes to purchase property, fix it up, pay all the fees and then go through the costs of advertising it as a rental property! It can be unrealistic to suggest that one get fed up with their financial situations and go into real estate just so they can get a check every month. But people do it.

Guaranteed residual income is just as good as the real thing; just as you know that if you get up in the morning and go to your job each day you will have a set amount of money coming in each month, your source of guaranteed residual income should be the same way. It should give you the assurance that the money will be coming in on a set basis, no matter what happens, hence the word 'guaranteed.'

Don't think real estate is the only source of guaranteed residual income out there. Go investigate for yourself! Find your niche, what you are good at and what works for your initial start up budget. Someday you will agree-building and maintaining a reliable source of residual income is most certainly one of the best things you could have ever decided to do for yourself.

Author: Sherman Choo

About Author:

Sherman Choo is a "Million Dollar Marketer" and Creator of Internet Cash Generating Machines like CreditsToCash.com. To make money online with your own Internet Cash Machine complete with Step-By-Step Instructions, visit==>http://www.creditstocash.com

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Writing a business model

15 Tips for Writing a Great Cover Letter

Description:

Your cover letter, in combination with a winning resume, is your primary self-promotional tool and should reflect your main strengths as they apply specifically to the position you are interested in. The following are 15 ways to ensure that your applicati

Content:

Your cover letter, in combination with a winning resume, is your primary self-promotional tool and should reflect your main strengths as they apply specifically to the position you are interested in. The following are 15 ways to ensure that your application gets noticed!

1. Be concise. Cover letters should be reasonably short and to-the-point. Generally 3 to 4 paragraphs will do to introduce yourself, state what position you are applying for, and why they should choose you. Recruiters almost always have a ton of applications to go through and do not have time to process long documents.

2. Be creative. You would like to make an impression, without getting off topic. What makes you uniquely qualified for the job? Describe your skills in a way that brings them to life.

3. Sell yourself. Show what you have to offer. Give clear examples of your past performance and what you are capable of at this point in your career.

4. Do your homework. Find out as much as you can about the company, the position and the person they hope to hire, then explain exactly how you intend to benefit their organization using their own criteria. Show that you care enough to do this kind of investigating ahead of time.

5. Use examples. Demonstrate how past experience and accomplishments could specifically benefit their organization.

6. Show a little personality. You are giving a prospective employer a glimpse of the person behind the paper; try to give an accurate sense of who you are. How well do you fit into their corporate culture?

7. Personalize. Try to address your letter to a real person; find out who is in charge of hiring, and/or their title. Once again, this kind of attention to detail will set you apart.

8. Be professional. Maintain an appropriately formal format and tone.

9. Use a writing style that is appropriate, yet distinctive. Do not be afraid to use humor in small doses if this reflects who you are, or if you have a particularly relevant anecdote.

10. Customize. Write a different letter for each position, or at least modify the details to maximize your use of pertinent information.

11. Attention to detail. Don't skip important steps such as proof-reading, spell-checking, and including the date, position title, and your up-to-date contact information.

12. Show some enthusiasm. Employers want to attract employees who will contribute positive energy to their work environments.

13. Pay attention to the flow of your letter. Try to avoid beginning each paragraph with "I." And keep paragraphs short.

14. Show sincere interest, without excessive embellishment. Qualify your claims, showing how past experience demonstrates your dedication to a shared cause, etc.

15. Be honest about your experience, not overly humble or exaggerating. You want to get the interview, but not only to have them discover that you are not who you claimed to be.

Author: Ryan Stewart

About Author:

Ryan Stewart has coached hundreds to pharma sales success (and he's done it all for free). To jump-start your pharmaceutical sales career go to pharmaceutical-sales-representative.com

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Money making blogs

A Career As An Insurance Agent

Description:

Careers in the insurance industry are becoming more and more common. Here we explore the career path of an Independent Insurance Agent.

Content:

What Is Insurance?

Insurance is the assurance to cover, in monetary terms, the damages caused by accident or natural phenomena. It is the assurance given by an insurance company to pay a certain amount as compensation for the loss of the insured. Nowadays, insurance policies are available for just about anything. People have become much more cautious these days and prefer to insure their expensive possessions for a small premium.

Types Of Insurance

Insurance policies are classified into insurance for life, health, property, automobiles and appliances.

Health Insurance mainly covers monetary assistance for the treatment of different health problems, whereas a life insurance policy is the assurance to pay a certain amount in the case of death of the insured. There are people who also consider life insurance for retirement benefits. Property insurance covers compensation for damages caused to the insured property, in case of theft or natural disasters. Likewise, auto insurance primarily covers monetary assistance in case of damage to the insured vehicle, due to theft or accident. Appliance protection takes care of repairs and replacement of appliances.

Why An Insurance Agent?

Insurance agents are equipped to convince people into investing in insurance policies. Today, insurance agents not only sell insurance but also offer assistance when it comes to renewing a policy or purchasing other investments.

The insurance agent sells different types of insurance policies, depending on the specified requirements of the investor. The same customer can be contacted for different types of policies at different times. The commission earned by the agent is proportionate to the effort and skill applied when selling insurance. There are insurance companies that offer their agents a basic salary, yet the commission received is much more in the case of independent agents.

The higher the number of policies sold, higher are the returns for the agent. The trick of the trade mainly lies in the convincing power of the agent that turns a potential client into a valued customer. The insurance agent helps customers to understand the different policies available and choose the right options, according to their specific requirements.

A number of insurance agents also offer other financial protection options available in the market to their customers. These options vary from retirement benefit plans to pension plans. There are other plans that secure property investments and the future of children. These options help an insurance agent expand his earning capacity and the profit of the insurance company he is employed with. The personalized services that agent offer are welcomed by the customers and are appreciated too.

Selling insurance is becoming very popular today. Technology has also played an important role in the expansion of this industry. Insurance agents can update their knowledge on the different policies available in the market, online. Likewise, they can also maintain a detailed record of the insurances sold by them, their current customers and future targets. This helps them to retain their customers and serve them better with the help of a database.

Author: Tony Jacowski

About Author:

Tony Jacowski is a quality analyst for The MBA Journal. Aveta Solution's Six Sigma Online offers online six sigma training and certification classes for lean six sigma, black belts, green belts, and yellow belts.

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Investment bank

Tips For Avoiding Work At Home Scams

Description:

We have all seen those ads promising us riches from the comfort of our home with little work or effort.

Content:

We have all seen those ads promising us riches from the comfort of our home with little work or effort. While this can be tempting for many people in need of financial assistance you have to ask yourself if it was that easy for anyone to make money working at home then shouldn't we all be doing it and why would they even need to bother with advertising if everyone was doing it.

To help you avoid being scammed by one of these schemes that promise a lot and deliver very little here are some tips for you to consider.

1. Make sure the company you are dealing with is reputable. With the advent of the internet it doesn't take much effort to just do a google search on the company you are dealing with and seeing if there are any negative reviews or testimonials from other people. Type in the name of the company and the word "review" or "scam" and relevant search results will appear. This only takes a few moments but can be critical in helping you avoid wasting your time and money on a scam.

2. Don't get sucked into believing that it will be easy profits. The reality of a home based business is that it is like any other business. It is going to require hard work, discipline and dedication on your part to make it succeed. Certainly if you are doing this as a part time business with a full time job you are going to really need to consider the time commitment required on your part.

3. Beware of unsolicited business opportunities. If you receive a unsolicited call or email about a business opportunity you are best to either hang up or delete the email. The reality is that no business opportunity and for that matter no reputable business will approach you unsolicited with a business opportunity.

4. Make sure that you know what the business opportunity is. There are many schemes out there disguised as home based business opportunities. They have only one purpose in mind and that is how to separate you from your hard earned money. They may involve you paying an upfront fee that offers you little more than learning materials and no business opportunity.

5. Ensure that there is a market for your business product or service. There is no point venturing into a business opportunity only to find that there is no market for it. While certainly you have lower startup costs and expenses since it's a home based business you want to ensure that your time is used effectively. Do your research and make sure that people are looking for what you are offering.

Author: Terence Young

About Author:

For more information on online paid surveys visit: http://greatestpaidsurveys.com/

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The online business

Paid Survey Scams; The Shocking Report

Description:

Overall, my friend has rated 93.1% of the paid survey sites as Complete Utter SCAMS and has reported them to the Better Business Bureau (BBB), in the hope that their sites will be taken down and less people scammed.

Content:

I'll have to admit that I'm not the expert on Paid Survey Systems and their money making strategies. Before I did this report, I did have a small bit of knowledge about these programs, but these systems don't really apply to the business niches that I've chosen to pursue, Thankfully I've managed to make a few friends in the online world in the few years I've been involved in Internet marketing. One of these friends happens to be an expert in the survey field and was glad to help me with this review. You'll find out as you read on why I HAD to get this report out.

From the Desk of : Leila Gabrielle
Tuesday : 11:10 AM

Paid online surveys are one way companies collect market research for their products and/or services. Companies spend billions of dollars each year on advertising so they are always looking for ways to get a competitive edge in the marketplace. To give you an idea on what these companies are looking for, are your opinion on different shows you watch, to find out what your shopping habits are, and why you buy certain products. They need this information to make money so they are willing to pay consumers - like you - very good money in return for their opinion.

Because it is an easy way to make money at your convenience and in the comfort of your own home paid online surveys are quickly becoming one of the easiest ways to earn extra income on the Internet. Many of the paid online survey sites out there claim that you can make $50 to $150 per hour. But is this claim to good to be true?

If you have ever conducted any research for paid surveys on the web like I have you will quickly find out that there are millions of sites all claiming the same thing. Plus, how do you know which ones are legitimate and which ones are not without spending a ton of time and money?

Well, after consulting with my friend I'm extremely glad I had him to help, otherwise I would have wasted a ton of my money without learning anything useful, other than how many scammers are really out there. That is why I've done the survey review; this niche market is just full of scams. Here's the Shocking Truth:

Only 3.6% of the sites offer the number of paying companies they advertised! (87.6% of them actually have less than 1/6 of their advertised database of paying companies.)

Only 5.8% of them updates their database regularly to ensure valid companies and working links! (An astonishing 90.5% of them have not updated their database for over 2 years resulting in a large number of outdated directories and non-working links!)

More than 4/5 of the sites require you to pay additional fees in order to gain access to their so-called "premium high paying companies". These companies are actually listed for free on other reputable sites!

Over 90% of them never replied our emails and those that did completely denied our requests for refunds! Once they got our money, they insisted on keeping it. Imagine the number of people who got scammed and couldn't get their money back!

Overall, my friend has rated 93.1% of the paid survey sites as Complete Utter SCAMS and has reported them to the Better Business Bureau (BBB), in the hope that their sites will be taken down and less people scammed.

Author: Leila Gabrielle

About Author:

Leila Gabrielle is an expert on Internet Marketing and Search Engine Optimization. Working with Caden Pratt and iWill Media, she has reached new levels of success and an authority status amongst the Internet Marketing World. Click here to learn more about Making Money Online and Paid Surveys


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Microsoft publisher business card templates

Keys to Closing the Sale...important Elements That Make It Happen

Description:

In order to get a clearer picture of whether or not a close in about to happen, salespeople must understand that the prospect's or client's process is part of the procedure. While closes come in many forms, including getting a "yes" or a "no," knowing a client's or a prospect's budget and the person who ultimately decides whether or not it gets spent on your product or service is essential to getting a sale and shortening the sales cycle.

Content:

Dan Goldberg

All sales meeting fall into two categories, a one call close or a more than one call close.

Closing can be in steps. You can close by agreeing to go to the next step, or you can close the first time and leave with the sale.

Either way there are certain key elements that go into closing.

Knowing a client or a prospect's budget and the person who ultimately decides whether or not it gets spent on your product or service is essential to getting a sale.

Whenever possible, one of the best ways to speed up a final closing is to ask your prospect what budget has been set aside for your product or service. It does you absolutely no good to go through all the other steps in your sales process simply to find out that their budget is only twenty-five percent of what your product or service sells for. When the disparity is that great, it may be best to say goodbye and move on. However, if the prospect's distress/need level is so high that the gap can be closed, then you know that you have a real opportunity to close a sale.

In a non-complex sale, it's best to find out your prospect's budget before the meeting. Once you have that information you can decide whether or not to continue with the process. If the party doesn't know their budget, initially tell them that will one of the questions on your meeting agenda, and if they could have a figure or a range before the meeting you would appreciate it.

The next item of business is to make sure that you discuss who will be making the final decision. If it's the party who will be attending the meeting, then you're ok. If not you'll want to find out who the real decision-maker is and request that person also attend the meeting.

Making sure that the decision-maker attends as soon as possible will shorten the selling cycle, or save you time by ending the cycle.

In the case of a complex sale, your best tactic is to agree that if, after the initial meeting, the decision is to move forward, the key decision-maker will attend the next meeting.

In the case of multi-level sales (i.e. residential and some commercial real estate), the initial close may be getting the mortgage or credit application.

The sooner you get the decision-maker involved, the closer you are to moving the process along.

In all meetings you want to remember to ask the pertinent questions and then LISTEN to the information. As you bring prospects and clients into their distress zone, they will be revealing the emotions that you need to address. The distress zone is also the place (and time) that their budget becomes bigger and desires become greater.

Remember, regardless of whether you close the sale after the first meeting or the tenth meeting, you must make an agreement to service this client so that they become a "salesperson" for you.

Sell to close the deal and sell to close another seller!

Dan Goldberg, MBA, is President of Dan Goldberg Consulting L.L.C. a training, coaching and business development firm located in the Philadelphia, PA area. He is the founder and former owner of "For Eyes" the highly successful international optical company and an internationally recognized keynote speaker. Dan is the author of the book "Stand Back A Second, Just don't fall off the edge," and of "The Six Steps To Solid Sales Success" and "The Seven Elements Of Successful Management" programs. He is Executive-In-Residence at Kutztown University and has been the subject of stories in Newsweek, Business Week, Playboy, Successful Business, Investor's Business Daily, major newspapers in New York, Philadelphia, Washington, D.C., Boston, Baltimore, Miami, San Francisco, Oakland, St. Louis, Chicago, Los Angeles and many other national and local publications. In addition, Dan has appeared on Good Morning America and other national and local television and radio programs. You can contact him at dg@dangoldberg.com, visit his website at http://www.dangoldberg.com or reach him at (215) 233-5352

Author: Dan Goldberg

About Author:


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